Addressing the Gap Between Marketing Automation and CRM

In this era of economic growth, the Sales Enablement Trends 2015 Report (registration required) by Qvidian was sobering. While B2B companies continue to grow at any cost, sales teams still struggle...
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Is Your Business Capitalizing On This $1T E-Commerce Market?

With a population of about 1.3 billion and an emerging middle class, China is the largest market in the world. In the past few decades, it has emerged as a global economic powerhouse. In fact, its...
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Janrain’s Portal Gets Inside the (Social) Minds of Customers

Janrain releases technology today that can reportedly help customer care agents get inside the minds of customers. Well, not literally, but at least it allows them to get a more "social" data...
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Salesforce Makes Another Bet on E-Commerce

Hoping to extend its presence in e-commerce, Salesforce has invested millions of dollars in SteelBrick — the cloud software giant’s second bet on the fast-growing Configure Price...
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2015 M&A Surges, Set to Break 2014 Records

It’s fitting that 451 Research released a study on merger and acquisitions (M&A) on the same day CMSWire shared the news of yet another tech industry merger. The new research shows that...
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Sitecore, Microsoft Partner to Bridge Physical-Digital Divide #nrf15

Omnichannel is the new black. That’s the buzz we’re hearing from the National Retail Federation’s (NRF) BIG Show in the BIG Apple this week. But the chatter is not just about omnichannel....
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Microsoft Ups Its Customer Experience Play

Microsoft is flexing its customer experience muscles. Last night it announced the spring release of Parature will come with more than 30 new “high priority” customer capabilities. They’re...
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CFPB May Rein In Payday Lending

The Consumer Financial Protection Bureau reportedly is considering various approaches to reforming the payday loan industry. The bureau is concerned about the short-term, high-rate debt consumers...
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7 Troubling Myths About CX – and Why It Could Fail

Colin Shaw knows customer experience (CX) — and he doesn’t like where it’s headed. Twelve years ago, Shaw co-founded Tampa, Fla.-based Beyond Philosophy, a consultancy and training organization...
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Retail Software – Achieving Effective Integration

New technology available today allows Enterprise Resource Management (ERP) solution providers to more economically provide integrated solutions that actually drive efficiency.  There is only so much...
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