Forrester Report: Boost Digital Intelligence with Tag Management

In this new report, you will learn:How tag management practices have evolved to activate digital customer insights across touch pointsHow tag management can scale digital analytics and insights-driven...
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Data-Aware Storage: The Answer to the Corporate Hoarding Conundrum

Today's approach to data storage is creating a generation of “corporate hoarders” – people in the organization who store everything they create and use – taking up precious space. Learn why corporate...
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If Your Data Could Talk, What Would It Say?

Every day, data is generated relating to your business, customers, products and markets. However, it's likely housed in unstructured sources. That unstructured data could contain critical insights that...
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Wanted: Guardians to Keep Sensitive Data Safe & Protected

Every company holds sensitive data – social security numbers, credit card data, company financials, intellectual property and more. However, many don't have a clear view of what they are storing for...
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What’s In Your Data? How New Storage Architectures Reduce Security Risks

Many assume data breaches are caused by outside sources, but more often than not, they originate internally from careless data management and user activities, which in turn, can lead to compliance violations...
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Look! The Mini Googles are Coming

Fresh off of its $30 million in Series B funding, Santa Cruz, Calif.-based Looker has launched a new business intelligence platform that it claims will lead to the launch — or at least transformation...
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Microsoft Aims for Amazon with Elastic SQL #Build2015

Hey Amazon, can Redshift do this? We know the kinder, gentler, “we play nice with everyone” Microsoft would never egg AWS boss Andy Jassy on like this, but here’s the deal: Today at...
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Benchmark Your BI Environment for Continuous Improvement

In this essential playbook, Forrester analyst Boris Evelson explores the framework you should employ as you assess whether your BI environment is performing well or could use a strategy tune-up, resource...
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Quantify the Tangible Business Value of BI

In this business case report of the BI playbook, Forrester analysts Boris Evelson and Martha Bennett guide you through the maze of BI business case categories and typical BI ROI components and identify...
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Effective Management of Your Data Scientists

Based on a survey of more than 300 analytics professionals (of which about one-third were self-described data scientists) working in different types of US companies, this report describes:Why data scientists...
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