Bad Push Guide

With push, customers give you permission to interrupt their day. And if you abuse this privilege, customers will delete your app faster than you can say Bad Push. Don’t believe us? We turned to Twitter...
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Good Push Index

In our third and most expansive Good Push Index data study (examining more than 2,400 apps and 500 million push notifications), we reveal how push messaging influences mobile app users’ behavior, measuring...
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Forrester Report on Mobile Engagement

Push notifications are no longer just about breaking news, weather, or traffic alerts. The newest—and arguably fastest-growing—channel for directly reaching customers has the potential to benefit...
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Mobile Benchmarks Report

Are you ahead or behind in mobile? How does your business compare to other brands, and to your industry? The Mobile Maturity Benchmarks Report answers these questions—and dozens more—with a comprehensive...
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Rules For Modern Selling

Rules For Modern Selling written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Bill Caskey The game of selling has not really changed that much...
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Where to Learn About B2B Social Media, Influencer Content Marketing, Future of Digital PR & SEO

During the first 3 months of 2014, I’ve had a great opportunity to connect with marketers from London to Las Vegas sharing best practices and learning what’s on the mind of the marketing and...
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The Marketing Automation Executive Value Guide

Upper-level executives can be a hard sell when it comes to new marketing spend and the need for tools like marketing automation. There's no room in the budget, there's nothing wrong with the current system,...
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Supercharge Your Web and Mobile Application Development with High-Productivity Hybrid Cloud

Noted Forrester analyst John Rymer helps take the mystery out of the various cloud platforms available and discusses the tremendous efficiency gains that can be achieved using these accelerated approaches....
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20 Tips for the Customer-Centric Marketer

Having a customer-centric marketing strategy is key to business success. By listening to and anticipating your buyers' needs, you can improve your close rates, increase your retention rates, and positively...
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The Marketing Automation for Sales Playbook

It's a common misconception that marketing automation is only for marketers, and that sales will be left with yet another system to learn how to use. This couldn't be further from the truth. Download The...
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