Bill Sweetman Explains What’s in a (Domain) Name

You know what they say about a rose by any other name. But Bill Sweetman doesn’t believe it. He thinks calling a rose anything but a rose is a major marketing mistake. Suffice to say Sweetman both...
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How and Why I Use BuzzSumo

How and Why I Use BuzzSumo written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Like you I use lots of tools to keep up on things, amplify things, research things,...
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25 Women Who Rock Social Media – 2014

Today we’re celebrating the 5th and final version of the 25 Women Who Rock Social Media – 2014 edition from TopRank Online Marketing. Nearly 100 women have been recognized over the past 4...
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How to Measure Facebook Fans from Device-to-Device

Metrics are certainly important in comparing the performance history of a digital marketing campaign. But that comparison is getting harder as customers gain new ways to access online platforms and services....
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Driving AdWords Leads In Salesforce and How to Measure Results

Optimizing campaigns based on ROI allows B2B marketers to make decisions based on what drives revenue rather than what drives leads. This guide is for B2B companies investing in PPC who want to optimize...
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How You Can Build a Meaningful Brand

Posted by Hannah_Smith Earlier this year I wrote a post about the future of marketing. In it, I made a handful of predictions; arguably the most 'out there' of which was this: in the...
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Weekend Favs December Thirteen

Weekend Favs December Thirteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great...
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Solar Power- How Does It Save The Environment

You’ve probably heard a lot about solar energy and how efficient it is. Moreover, over the last few years, there have been several moves to see how effectively we can use solar power in an attempt...
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Personal Growth: There’s More Than an App for That

Personal Growth: There’s More Than an App for That written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing, and today’s...
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Internet Visibility: You Don’t Know What You’re Missing

The customer web experience represents how you think about your customers … it represents your brand and your value. To better serve customers, companies have begun to make more comprehensive web...
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