A Lot to Like in the Midwest

There was a lot to like at Salesforce ExactTarget's Connections 2014 user conference in Indianapolis last week. Now all that's needed is a shorter name. The words "marketing cloud" need to be fitted...
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Give the Gift of Social Customer Service

Snow flurries and the smell of pine needles. Eggnog and hot apple cider. Gingerbread men and latkes. Stockings and dreidels. Ornaments and menorahs. Trips to see family, and... visits to the customer...
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Mobile Success Story: The Container Store

The Container Store partnered with MicroStrategy to build a mobile app for their store leadership teams that provides them with information such as sales recaps, payroll performance, and trend reports....
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Empower Your Store Associates with Mobile Apps

MicroStrategy Mobile apps enable retailers to deliver a dramatically better shopping experience and achieve new levels of customer loyalty, sales, and operational efficiency.Request Free! By: [author-name] This...
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Mobile Success Story: Whole Foods Market

For Store Team Leaders (managers or STLs), it is critical to keep constant tabs on the pulse of overall store performance, as well as the performance of individual departments. Having sales and operations...
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Real-Time Marketing

Real-time marketing allows companies to interact with potential customers the same way that they interact with each other — through relevant, timely content. Savvy marketers are using social intelligence...
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The POWER of Sales Success is 100% in Your Control

Every salesperson wants to think of him or herself as powerful but, if asked, would have no idea where their power actually comes from. Most salespeople fail to understand their own power. The reason...
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Debunking the Lead Numbers Myth

Sales people love leads. They want lots of them, and they want them now. The more leads, the more money -- because sales is a numbers game, right? Well, yes and no. Some believe in an equation...
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B2B Integration & Collaboration: What’s Keeping You From Being a Leader?

Our research has found that leaders are taking strategic actions to help ensure B2B operational success, while followers struggle with managing larger inventories, slower order fulfillment rates and lower...
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The Potential of Social Media in Telecoms 2014 and Beyond

According to Telesperience, by the end of 2015 90% of operators will be using social technology to drive business impact, and 80% hope to use it to drive conversion rates and to transform the customer...
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