The Customer Science Revolution

Bluewolf, the consultancy that was founded to assist customers implementing and deploying Salesforce.com, has released its annual State of Salesforce report. There is very little that's controversial....
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What Every Marketer Needs to Know About Content Curation

Customer engagement is all about content today, but creating original content can be expensive and time consuming. Fortunately, that isn’t your only option. Explore this white paper to learn how...
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The Modern Marketer’s Guide to Increasing Revenue and Conversion

The one thing that connects marketers of all disciplines, organizational backgrounds and experience is REVENUE. In today's consumer landscape, marketers must be smarter than ever when it comes to optimizing...
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The CMO’s Guide to Maximizing Holiday Revenue

This holiday season there is $700 billion on the line for retailers. Is your marketing strategy primed to seize as much as the holiday revenue pie as possible, while also providing the connected experience...
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Five critical business trends leading executives in HR, Finance, IT, Sales, Marketing, and Operations are addressing

This white paper addresses the five critical trends that have been identified across 2014 through research and conversations with thousands of executives in organizations around the globe:Changing Nature...
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A Quick Peek at How Salesforce Helps you Build Apps, Faster.

The fastest path from idea to app starts with Force.com on the Salesforce Platform. Trusted by over 100,000 customers, the Salesforce Platform brings together services like Force.com, Heroku, Database.com...
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Some Apple Pay Users Get Double-Billing and Double-Talk

Shortly after Apple Pay's Monday launch, some eager early users were unsettled to see duplicate charges on their accounts. Apple Pay lets iPhone 6 or iPhone 6 Plus users store credit card information...
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Happy Birthday, Gitomer Certified Advisor Program!

One year ago, I could not have imagined the wonderful people I would meet as a result of the Gitomer Certified Advisor Program.  At our first workshop, representatives from 10 different countries showed...
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10 Commandments for Developing a High Impact Customer Experience Strategy eBook

The "10 Commandments for Developing a High Impact Customer Experience Strategy" eBook will reveal the commandments to ensure your business is able to meet the expectations of customers and develop...
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Guide to Global Email Campaigns

Learn how to globalize and optimize your campaign for global audiences and improve upon your global email campaign process. What you will learn:Optimizing Global Email Content FormattingLanguage...
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