Article: 6 Ways to Create Exceptional Customer Experience Using Multiple Digital Channels

Danske Bank, Elkjop, Coop and Ikea recently transformed their customer experience strategy and CEM IQ have summarized their accomplishments in this article: 6 Ways to Create Exceptional Customer Experience...
0 comment

Aviso Helps Sales Managers ID the Real Deals

Aviso, a two-and-a-half-year old startup, has launched its first product, Aviso Insights. It is a sales forecasting analytics tool that uses machine learning and portfolio management frameworks...
0 comment

The Secret to Getting More Repeat Customers

The Secret to Getting More Repeat Customers written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and today’s guest...
0 comment

Marketing Brief for Cost Analysis of Paper and Digital Forms

Nearly all business decisions come down to one thing: cost. Debates about cost efficiency in business are always prevalent, but one question seems to come up more often than all the others. That is the...
0 comment

Salesforce’s Wave Is Only Half the Analytics Answer

Salesforce.com's major Dreamforce news was, as the company itself admitted, the worst-kept secret at the show. Marc Benioff, no less, spilled the beans about it during the summer; the crowd for...
0 comment

CRM Redesigned With The Individual In Mind

Sugar UX™ fuses the seamless simplicity, mobility, and social aspects of a consumer app with the business process optimization of conventional CRM.Request Free! By: [author-name] This article was...
0 comment

How Target Scaled Employee Advocacy to Thousands

Target discovered the enormous impact employee advocates had on their brand awareness after launching an employee advocacy program to 20,000 employees. Not only did they drive more employee engagement,...
0 comment

Jottings on Dreamforce 2014

Dreamforce has always been about many things happening at once -- a three-ring circus, in a good way. There are announcements about applications, platforms, philanthropy, entertainment and, importantly,...
0 comment

Executing Successful Global Email Campaigns

Estimates predict that email marketing will grow at a compound annual growth rate of 20% and account for $6.5 billion by 2018.Increasingly, global brands want to manage a consistent customer experience...
0 comment

Guide to Global Email Campaigns

Learn how to globalize and optimize your campaign for global audiences and improve upon your global email campaign process. What you will learn:Optimizing Global Email Content FormattingLanguage...
0 comment