5 Essential Tips for App Marketing on Twitter

Download and learn how to:Leverage Twitter’s extensive targeting options and tailored audience featuresCapitalize on the unique immediacy of the social networkEncourage reengagement with deep linksMaximize...
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Best Practices for Growing Your Mobile App Business

Download now to gain insights to successfully:Cost effectively generate more downloadsAcquire a large number of loyal usersMaximize ROIRequest Free! By: [author-name] This article was syndicated via...
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Optimizing the Performance of a Virtual Sales Team

Based on a deeper analysis into CSO Insights’ 2014 Sales Management Optimization study data, this white paper explores some of the challenges that managers are facing in terms of effectively supporting,...
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Optimizing the Performance of a Virtual Sales Team

Based on a deeper analysis into CSO Insights’ 2014 Sales Management Optimization study data, this white paper explores some of the challenges that managers are facing in terms of effectively supporting,...
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The Future of Marketing: 2015 Marketing Technology Predictions

The past year was marked by huge acquisitions in marketing technologies. As 2015 approaches, marketers are wondering what is to come for their industry and how these coming changes will impact their ability...
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Surviving 4 Inescapably Unfair Aspects of CX Delivery

Ever built a house of cards? It's critical to start with a sound foundation to support your later efforts. No matter how sturdy your start is, however, a wrong move anywhere along the way can bring...
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Surviving 4 Inescapably Unfair Aspects of CX Delivery

Ever built a house of cards? It's critical to start with a sound foundation to support your later efforts. No matter how sturdy your start is, however, a wrong move anywhere along the way can bring...
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The Key to Customer Profitability

It is a tale as old as time, in order to gain customer profitability you must first know which customers are worth investing in – and therein lies the problem. However, with so many methods out there...
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8 Pillars: No Contract, No Problem

This article puts forwards the retention strategies that will bridge the gap between what telecom companies think consumers want and what research has shown they need. Telecoms IQ weighs up the benefits...
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Retargeting May Work, but Pretargeting May Work Better

The practice of repeatedly serving up ads for products consumers previously viewed or asked about -- called "retargeting" -- not only works, but works so well that its use is spreading beyond simple...
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