Desk.com Support: Video Is the New Manual

Salesforce.com has debuted a new feature for its Salesforce Desk.com Support Center: video support for knowledge-based self-service offerings. Desk.com Video Support Center allows users to embed...
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Beyond the Bond: Advancing the Alignment Between the CMO and CIO

Date: September 4, 2014Time: 10:00 am PT/1:00 pm ET Consider some new insights into the criticality of the marketing & IT bond from the CMO Council's State of Marketing study:53 percent of senior marketing...
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Guide to Territory and Quota Planning

The annual territory and quota planning process can be time consuming and fraught with challenges. Do you find yourself buried in excel spreadsheets, sifting through various databases, and frantically...
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Lead to Money

How do you compare to the Best in Class

In order to create profitable revenue growth, sales leaders must adopt processes and technologies that support a “lead-to-money” strategy. This benchmark guide reveals the secrets of how best-in-class...
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Get Ready for the 4th Quarter During the Dog Days of Summer

  The dog days of summer are the perfect time to prepare yourself to finish the year strong. Let Jeffrey tell you how to make customers love you, keep them coming back and tell everyone they know. •...
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Channel Mix: Finding the Perfect Blend of Advertising Strategies

With more channels, stronger competitors and fickle consumers, figuring out where to push your products and how to allocate your budget can seem like a guessing game.Is your current digital marketing strategy...
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Essential E-Commerce Dates for 2014 — July-December

As a retailer, it's important to know the essential dates, events and tips that will make the latter half of 2014 as successful as possible.Stay ahead of the holiday chaos that's about to consume you by...
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The Math of Modern Marketing

IDC explains how marketers use predictive analytics to create a complete and compelling customer experience. Learn how you can turn all the data your company collects into accurate, real-time insights...
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Beacons Hit the Retail Spotlight

It was just six months ago that we saw what beacon technology could do on a wide scale. For Super Bowl XLVIII, the National Football League installed wireless transmitters in Times Square and at...
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The Essentials of Marketing Kit – Includes the Free Social Marketer’s Guide to Pinterest

The Essentials of Marketing Kit, brings together the latest in information, coverage of important developments, and expert commentary to help with your marketing related decisions.The following kit contents...
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