Social Networks: How Many Is Too Many?

Blogging takes a lot - creating awesome content , designing , moderating comments , commenting on other blogs, guest posting , … And social media is just a part of it. There are over 200...
0 comment

Online Marketing News: Photos > *, Twitter Has A Problem, Mobile Makes A Big PPC Impression

#PutAWingOnIt KFC’s Chicken Corsage Just Went Viral - Prom season is in full swing, and KFC wants to add a little something to the big night: a chicken snack on your date’s wrist. USA Today Study:...
0 comment

The Hidden Value of Influencers in B2B Content Marketing

In the 2014 B2B Content Marketing Trends report from Content Marketing Institute and MarketingProfs, the top challenges that B2B content marketers face include: lack of time, not being able to produce...
0 comment

Where to Learn About B2B Social Media, Influencer Content Marketing, Future of Digital PR & SEO

During the first 3 months of 2014, I’ve had a great opportunity to connect with marketers from London to Las Vegas sharing best practices and learning what’s on the mind of the marketing and...
0 comment

Social Marketing Benchmark Study

2013 Survey on Content Marketing Trends Today’s consumer, armed with widespread access to information through online search and social media, is making purchase decisions long before they actually...
0 comment

5 Essential Elements of a Useful Social Media Plan

5 Essential Elements of a Useful Social Media Plan written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: mkhmarketing via photopin cc Living inside the...
0 comment

Social Media Smarts Interview: Justin Levy, Global Social Media at Citrix

When I first met Justin Levy a number of years ago, he gave me a business card for a Brazilian steakhouse and I didn’t quite make the connection with the social media conference we were at. Following...
0 comment

Online Marketing News: IRS Trusted More Than Facebook, Up & Down of Social Service, Analytics Out of Beta

Customer Service Inquiries Up 44 Percent on Twitter — But Response Times Are Down - While many brands are getting better at engaging audiences on social media, customer service still presents a challenge....
0 comment

Beyond Newsjacking: Pop Culture in Content Marketing with Movies, TV and Memes

The expression “newsjacking” has been popularized by David Meerman Scott and the available material on the topic is near limitless from case studies of Oreo’s Dunk in the Dark Twitter...
0 comment

New Wisconsin Law Bars Employer Access to Employee, Applicant Social Media Accounts

Wisconsin this week joined the ranks of other states in enacting a law protecting employees from employers’ snooping into their internet passwords and social media accounts. Governor Scott Walker...
0 comment