Tweetiquette – Turn Twitter Pet Peeves Into Best Practices

With over 240 million users and 500 million tweets sent per day, Twitter is as ubiquitous as it gets in terms of social media. With all that use comes a variety of opportunities as well as opinions about...
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Facts Tell, Stories Sell – The Importance of Story Before Marketing

Recently my sister in-law, Melanie, shared with me the success of her initial ventures into a new business selling a collection of handmade dolls, stuffed animals and blankets. A successful medical career...
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How to Social Surround Your Customers and Prospects

How to Social Surround Your Customers and Prospects written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: aenimation via photopin cc While the title...
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Social Networks: How Many Is Too Many?

Blogging takes a lot - creating awesome content , designing , moderating comments , commenting on other blogs, guest posting , … And social media is just a part of it. There are over 200...
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Online Marketing News: Photos > *, Twitter Has A Problem, Mobile Makes A Big PPC Impression

#PutAWingOnIt KFC’s Chicken Corsage Just Went Viral - Prom season is in full swing, and KFC wants to add a little something to the big night: a chicken snack on your date’s wrist. USA Today Study:...
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The Hidden Value of Influencers in B2B Content Marketing

In the 2014 B2B Content Marketing Trends report from Content Marketing Institute and MarketingProfs, the top challenges that B2B content marketers face include: lack of time, not being able to produce...
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Where to Learn About B2B Social Media, Influencer Content Marketing, Future of Digital PR & SEO

During the first 3 months of 2014, I’ve had a great opportunity to connect with marketers from London to Las Vegas sharing best practices and learning what’s on the mind of the marketing and...
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Social Marketing Benchmark Study

2013 Survey on Content Marketing Trends Today’s consumer, armed with widespread access to information through online search and social media, is making purchase decisions long before they actually...
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5 Essential Elements of a Useful Social Media Plan

5 Essential Elements of a Useful Social Media Plan written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: mkhmarketing via photopin cc Living inside the...
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Social Media Smarts Interview: Justin Levy, Global Social Media at Citrix

When I first met Justin Levy a number of years ago, he gave me a business card for a Brazilian steakhouse and I didn’t quite make the connection with the social media conference we were at. Following...
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