Facebook Tackles Clickbait, Reels In Rockin’ Headlines

Facebook could be the ultimate social media party pooper. Earlier this month it shut the gates on ‘Likes’ and this week it’s clamping down on funky, attention grabbing headlines, which...
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Infographic: Achieve Real Content Marketing ROI – 10 Tips from CMI, Dell, Kraft Foods, Curata, NewsCred

Understand Why Before ROI with Content Marketing The rush towards the content marketing bandwagon can seem as chaotic and nonsensical as most of the adventures of Alice in Wonderland. There are Cheshire...
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Integrating Search, Social Media and Email Marketing – @Shoutlet Webinar Recap

It’s a good thing we had a team of marketing “silo busters” present for a recent webinar hosted by Shoutlet.  Not only did this triple threat of marketers help break down the barriers...
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How to Show Real ROI for Your Content Marketing eBook

We must hold ourselves accountable to higher level KPIs so we can stop fighting for our discipline and start fighting for more budget. Julie Fleischer @jfly The most elusive of white rabbits in the...
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Does Your Business Have a TV Show?

Does Your Business Have a TV Show? written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and today’s guest post...
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Online Marketing News: Pinterest and 3rd Party Rules, Mobile Is Only Part Of The Key, Facebook Still Runs Traffic

Study: Pinterest Referral Traffic Drives 67% Increase In E-Commerce Revenue - Marketing and analytics solution provider Piqora claims its customers experienced a 67 percent increase in e-commerce revenue...
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Oracle Builds a New Station on its Social Route

Social business tools promise to help us to share, explore, discuss and advance ideas in a fun, collaborative way. But it’s not always like that. Often, the social community turns into commodity,...
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Lessons on Marketing Strategy and Content Marketing ROI – Michael Brenner Interview

One of the key players and innovators in the world of content marketing is Michael Brenner. During his time at SAP as Vice President of Marketing & Content Strategy and the Managing Editor for the...
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Infographic: Create Better Visual Content – 10 Tips from EMC, Cisco, LinkedIn, Microsoft, Tumblr

“And what is the use of a book,” thought Alice, “without pictures or conversation?”  Alice in Wonderland Tell me something. When you look at your email inbox, feed reader or favorite social...
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Audience and Oysters – Ann Handley on the Power of Growing Your Audience for Content Marketing

It is with great pleasure that I share today’s post with you from a fellow fan of Instagram that I respect and admire a great deal. Ann Handley is a long time friend who is not only smart, funny...
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