Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content – Interview with Ann Handley

The bell has rung and class is in session. The topic? Creating content. In particular, ridiculously good content. Your professor for this essential business skill is none other than Ann Handley, Chief...
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Online Marketing News: Most Popular Acronyms LOL, Most Social Isn’t Engaging, Twitter CEO Does Some Explaining

Twitter ‘Buy’ Button Launches (Alongside New Twitter Commerce T&Cs) - We’ve been tracking the rumours for a while and now, finally, Twitter’s ‘Buy’ button has launched, and with it some...
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Creating Content That Drives Revenue: Jason Miller and Shafqat Islam

It’s another packed house in the ROI track with LinkedIn’s Jason Miller and NewsCred’s Shafqat Islam taking the stage after Shane Snow’s inspiring session. The duo did not disappoint....
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Social Marketing, Redefined: The Death of Organic Reach and the New Customer Data Imperative

As mobile device proliferation has given way to increased cross-device interactions, and the always-on nature of digital has enabled nearly uninterrupted real-time content consumption, marketers face...
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Three Stories That Will Help Content Marketers Win With Storytelling

Back in August of ’13, Contently co-founder Shane Snow wrote the following in a LinkedIn Influencer post: “Every few minutes, a new buzzword rips through the business world, skids, gets a few...
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6 Things to Consider Before Buying Enterprise Social Software

The social software market is dynamic and growing. It’s customer rather than vendor driven, and grew by 15 percent last year, according to Gartner’s recently published Magic Quadrant for Social...
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TopRank’s Lee Odden Tackles Influencer Marketing in 5 Simple Steps

At the largest content marketing conference in the world, over 2,500 attendees from 50+ countries converged on Cleveland, Ohio this week to learn about all things content marketing. Our agency, TopRank...
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US Impulse Buyers Beware: Twitter Launches ‘Buy’ Button

Last year, Twitter revealed that followers exposed to promoted tweets buy more in stores. Now it’s capitalizing on our insatiable desires for stuff with the introduction of a "buy"...
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5 Ways to Optimize Your Content Marketing World Experience

Content Marketing World is here! Over 2,500 attendees from over 50 countries have invaded Cleveland for the biggest, baddest and best content marketing conference on the planet. With nearly 200 speakers,...
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Social Selling and Content Marketing: A White-Hot Combination

Social Selling and Content Marketing: A White-Hot Combination written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing...
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