Social Media for Lead Generation

Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for...
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Are Marketing or Public Relations Industry Associations Worth It?

As a long time digital marketing and PR practitioner, I’ve had the opportunity to be involved with a diverse mix of marketing and communications industry associations: DMA, PRSA, AMA, MIMA, SEMPO,...
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3 Super Simple Ways to Make Buffer Even More Useful

3 Super Simple Ways to Make Buffer Even More Useful written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I’ve long since professed my love of the BufferApp....
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3 Content Curation Best Practices to Optimize Your Content Marketing

Blending a mix of new content with the filtering and management of other useful information streams is a productive and manageable solution for providing prospective customers a steady stream of high...
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Why Businesses Need a Social Response Protocol

Online feedback is instant. Every customer has the internet in their pocket, and they are quick to broadcast corporate missteps, especially when it comes to customer service. If your employees go rogue...
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Be Everywhere: Connecting Social Media to the Real World

Be Everywhere: Connecting Social Media to the Real World written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and...
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Online Marketing News: Facebook Dwarfs Everyone, Influenced Youth, Twitter and Adblockers

The State of SEO Agencies 2014: An In-Depth Study by linkbird [Infographic] - During the period of August and September 2014, linkbird conducted an in-depth study on the international SEO services industry....
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How to Future-Proof your Company’s Social Media Strategy

How to Future-Proof your Company’s Social Media Strategy written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing...
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Marty Shindler: The Digital Revolution is Over

Tell Marty Shindler about digital anything and you’ll probably make him smile. As he told CMSWire, "I chuckle when I hear the word ‘digital’ to describe a process."  Everything...
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New @Marketo Guide to Engaging Content Marketing – @TopRank Style

Marketo is known for their content marketing (top 20 content marketing brand) and especially their definitive guides to all things related to B2B marketing. The most recent is The Definitive Guide to...
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