Advertising is an important part of the lead generation puzzle. Some marketers suggest that you can do without the cost and low returns they attribute to advertising, but done right, advertising is a tremendous...

Few things are more confusing to business owners and marketers than the idea of marketing strategy. photo credit: HikingArtist.com via photopin ccI think that’s due in part to simple misunderstanding...

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if...

Enjoy this guest post from Michael Reynolds is President/CEO of SpinWeb photo credit: Folk Media via photopin cc Inbound marketing is both an art and a science. The technology, metrics, measurements,...

Today’s guest post comes from Duct Tape Marketing Consultant Nicole Crozier. photo credit: noodlepie via photopin cc Without the same budget, resources and in-house expertise of larger companies,...

I get asked what tools I use for some of my daily social routines on a somewhat frequent basis. The other day I got that question and it dawned on me that many of the tools I’ve written about for the...

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if...

Over the years one of the great breakdowns in many of the small businesses that I’ve worked with lies in area of sales. Now it might be tempting to conclude that what I referring to is a lack of sales,...

Thursday is guest post day here at Duct Tape Marketing and today’s guest is Lee W. Frederiksen, Ph.D. – Enjoy! There is a revolution going on in professional services marketing. More and more...

I get asked lots of questions about tools, tactics and networks these days. People want to know what to join, what path to take, what new thing is going be hot. photo credit: fabiogis50 The answer I find...