CRM Conference to Showcase the Retail Experience
CRM Conference is being held May 29 to 31 at the Chicago Hyatt Regency. This annual event offers a unique agenda for retailers, said Devon Wylie, CEO of CRMC. "It's specifically focused on case studies from topnotch multinational retailers. With this approach, attendees can get actionable learnings they can take home with them." The conference will offer three streams: basic loyalty and strategy; analytics implementation; and social and mobile. "Social and mobile is a new piece," Wylie said. "While we have touched on it in the past, this year it's hitting mainstream."
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