Nimble CRM 2.0 Adds to the Social Whirl

The name of the product is "Nimble CRM," but the "CRM" part is almost a misnomer -- if you accept the traditional sales-marketing-service definition of CRM, that is. A startup that launched early last year, Nimble CRM chooses to embrace a morphing view of CRM. This is a view of CRM driven by social media, by mobile computing -- and most of all, by savvy contact management and networking. The focus on contacts is what drives the application's development, as can be seen in a recent upgrade to its functionality.

By: [author-name]

This article was syndicated via RSS from: http://ectnews.com.feedsportal.com/c/34520/f/632002/s/24be0c13/l/0L0Scrmbuyer0N0Crsstory0C764250Bhtml/story01.htm

No comments yet.

Leave a Comment

You must be logged in to post a comment.