The Digital Marketer’s Mobile Optimization Checklist

Every good marketer knows that one of the key elements to success is making it as easy as possible for your audience to consume and share information. Part of creating ease of use is keeping in mind where...
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5 Ways to Stand Out in a Sea of Content

OK, there’s way too much content out there and it’s all competing for the scarcest commodity on earth: the attention of the busy people you need to reach. Does that mean content marketing...
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How Effective Are CRM Systems?

No matter how many bells and whistles CRM develops each year — customer listening, social media promotion, analytics-everywhere, to name a few examples — the core of the platform remains...
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5 Ways to Woo Your B2B Social Media Audience & 3 Brands That Are Doing it Well

  Have you ever been in a relationship where one partner wanted more, and the other was hesitant to take the next step? Many B2B marketers are facing a similar roadblock. They’re ready to ask social...
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How Can You Measure Dark Social?

Internet users are getting more sophisticated with their digital behavior, especially in terms of expressing themselves online. Take peer-to-peer (P2P) social platforms, for instance — networks...
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Ask the Experts with SiriusDecisions: 4 Pillars of Building Sales & Marketing Alignment

Companies that have aligned sales and marketing teams achieve up to 19% faster growth and 15% higher profitability.Marketing and Sales are often on opposing teams when they should be on the same team –...
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The Future of Selling: It’s Not Getting Any Easier

Business buyers seem to expect more and more from salespeople. In fact, more than 91% of buyers have higher expectations for vendors than they did 2 years ago, according to a recent independent research...
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Top 5 Retail Execution Strategies for 2015

With the consumer in complete control of their shopping experience, there are fewer second chances in retail. The “moment of truth” in the store is more fleeting than ever. To succeed in this environment,...
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Collaborate From Anywhere with SAP Cloud for Sales

Find out how to get these features right at your fingertips:Sales ForecastCommissionPipelinePerformanceMy AccountsNew LeadsRequest Free!
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Your Customers are Talking, Are You Listening?

Your Customers are Talking, Are You Listening? written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: DSC_8727 via photopin (license) We’ve written at length...
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