Bloomberg Caught With Hands in the Customer Data Jar
Bloomberg has been embroiled in scandal since news broke last week that its reporters were using the company's corporate terminals to monitor its customers' activities. The story began to unravel...
Sorry, the CRM Niche is Full at the Moment
There are two questions that emerging companies in the CRM space hear when they face the analysts: When are you going public? Why don't you build out a full CRM capability? The first question is...
Sorry, the CRM Niche Is Full at the Moment
There are two questions that emerging companies in the CRM space hear when they face the analysts: When are you going public? Why don't you build out a full CRM capability? The first question is...
CRM’s Stairway to Stardom
Although the acronym "CRM" has been around for a long time, most people have no idea what it means. That's kind of a shame, because they brush up against the effects of CRM every day in their interactions...
Budget Roadblocks Stymie Federal IT Managers
Government IT managers will no doubt spend every nickel of the Obama administration's 2014 proposed IT budget of $81 billion. They will also likely be dissatisfied with the business environment...
How to Muff a Mobile Marketing Campaign, Part 2
You wouldn't think it was easy to bungle a mobile marketing campaign -- but it definitely is doable. Six in 10 decision makers planned to increase their companies' mobile marketing budgets in 2013,...
How to Muff a Mobile Marketing Campaign, Part 2
You wouldn't think it was easy to bungle a mobile marketing campaign -- but it definitely is doable. Six in 10 decision makers planned to increase their companies' mobile marketing budgets in 2013,...
Trulia Rolls Out Welcome Mat for Real Estate Pros
In a move to bolster its offerings for the real estate market, Trulia said this week that it would acquire Market Leader, a Software as a Service-based CRM company targeting agents and brokers....
From BI to KPIs to Benchmark Success in the Cloud
Organizations of all sizes across an assortment of industries are using a growing set of cloud analytics solutions to address their Big Data, business intelligence and data integration challenges....
Twilio Lets Devs Build Contact Centers in the Cloud
Twilio last week rolled out capabilities that extend its communications API platform into the cloud contact center market. The new functionality is aimed at companies that want to migrate part...
