According to a CMI and MarketingProfs study, 91% of B2B Marketers are using content marketing and that means a few things: First, it means content marketing has gained critical mass within the popular...

Today I’m giving a keynote at the sold-out Communicator’s Conference in Portland, Oregon to 270 or so PR and Communications professionals. The colliding or collaborating (depending on your...

With 9 out of 10 B2B marketers using content marketing, competition for attention is more fierce  than ever. The constant battle with Google algorithm and indexing updates and the masking of useful data...

Danger! Don’t Optimize Presentations to Suck. Image via Shutterstock Over the past 5 years I’ve given a few hundred presentations in front of crowds from 10 to 1,000. I also make sure to attend...

Audience for “Integrating Blogging with Content Marketing to Inspire Action” This week was the start of a 6 speaking event extravaganza over the next 30 days or so and what a kickoff. The inaugural...

When there’s a good story to tell, it doesn’t matter what else is going on. You have to tell it. That’s where I’m at with the intersection of search, social and content marketing. For...

Companies all over the social web are confronted with the need for  ROI in corporate blogging. Despite blogs being named as more influential than social networks in shaping consumers’ opinions and...

SES New York is coming up in just a few weeks and I really can’t wait.  New York is easily one of my favorite cities in the world and I’m looking forward to joining thousands of marketers...

For the past 2 years we’ve been publishing a list of the top UK focused internet marketing blogs in advance of speaking at events. This year I’ll be presenting on Creative Content Marketing...

Believe it or not an image can help make or break a piece of content, once your visitors reach the page.  C.C. Chapman (@cc_chapman) shared sound advice and lots of laughs with his opening session on...