Turn your Contact Center from Cost Center to Revenue Generator

All enterprises must exceed customer expectations to achieve a competitive edge. Every moment matters. Social media channels and mobile devices are making it easy to share information about a company....
0 comment

Social Media for Lead Generation

Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for...
0 comment

Definitive Guide to Lead Generation

Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex...
0 comment

Social Marketing, Redefined: The Death of Organic Reach and the New Customer Data Imperative

As mobile device proliferation has given way to increased cross-device interactions, and the always-on nature of digital has enabled nearly uninterrupted real-time content consumption, marketers face...
0 comment

The Future of the Service Desk

The speed of technical innovation is accelerating with consequences both scary and exciting for IT service desks and customer contact centers. “Today phones have voice recognition, plan the fastest...
0 comment

Making Sense of the Chaos: Measuring The Influence of Social Media

The power social media has exerted over the way we communicate and do business is nothing short of a phenomenon. Within just a few years, social media has dramatically altered the way most businesses...
0 comment

Evaluation Guide: Enterprise Social Relationship Platforms

For companies marketing with social media, it’s becoming impractical to manage it without a social relationship platform (SRP). A centralized platform can serve the publishing and data needs of numerous...
0 comment

Becoming a Social Business – Social Media Strategy Accelerator

A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialize, the way we work and the way we engage with our customers. The...
0 comment

Digital Reinvention – Preparing for a Very Different Tomorrow

The newest digital technologies – among them social media, mobility, analytics and cloud – keep changing how people, businesses and governments interact. These digital forces enable unprecedented...
0 comment

Live Chat Effectiveness 2013

Built on the results of an annual survey of Internet shoppers worldwide, the 2013 Live Chat Effectiveness report outlines Internet shopper communication and purchasing behavior and preferences. The report...
0 comment